NOVEL IDEA TO PODCAST:

HOW TO SELL MORE BOOKS THROUGH PODCASTING

Are sales stagnating?

Is marketing your books taking all the joy out of writing?

Starting your own podcast is the answer to your book problems. Novel Idea to Podcast: How to Sell More Books Through Podcasting is packed with tips, tools, and tactics of the trade for anyone interested in getting into podcasting. From concept-to-execution, this book walks you through the critical steps of determining whether podcasting is the right fit for your book marketing strategy. Perfect for every writer! Nonfiction or fiction. Newbie or podcasting pro, Novel Idea to Podcast takes lessons from Paul Sating's eight years of podcasting experience in multiple categories, from talk show to full-cast audio drama. He gathered experts in sound engineering, marketing, and script writing to flesh out this wealth of expertise. There is advice from multiple pros in the field. Hundreds of years of experience are at your fingertips.

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Novel Idea to Podcast: How to Sell More Books Through Podcasting

There is a simple answer to your book marketing problems, and it does not have to exhaust your marketing budget or require a full-time focus. You do not have to rely on paying for book ads. You can build an organic following who will buy your books because they believe in you.

How? By starting a podcast. Podcasting is a simple, fun way to find and build a passionate fan following. Relationship marketing is key to building those 1,000 true fans, and what better way to reach them than through your own voice and personality?

Novel Idea to Podcast is loaded with tips, tools, and tactics of the trade for anyone interested in getting into podcasting.


You'll find out how to get started:

 

  • Is podcasting right for you?

  • How to come up with an idea for a podcast.

  • The steps to execute and make your podcast a book marketing machine.


Perfect for every author, whether you write nonfiction or fiction, memoirs or short stories.

Newbies and advanced podcasters will benefit from Paul Sating's ten years of podcasting experience in many industries, from talk show to full-cast audio drama.

Want advice from experts in sound engineering, marketing, and script writing? You'll learn from multiple pros. Hundreds of years of experience are packed into one book.

 

Discover:

  • Why podcasting is perfect for authors.

  • How to choose a category that's right for your book(s).

  • All you need to know about podcast art.

  • How to create a show that will compliment your book(s).

  • Where to find listeners.

  • How to launch with success.

  • Plus, microphone and sound editing software recommendations.


And so much more!

What Readers Say

Kay K.

This is the reassuring promise from Paul Sating, the man behind the excellent Horrible Writing podcast. As a person who's trying to stay ahead of the crazy inter-web marketing landscape, I felt tentative about learning more about podcasting. But this gem of a guidebook demystified how and why to get started. And why it doesn't have to be scary or involve an expensive studio and equipment. For anyone who's ever felt the urge to create a podcast but felt daunted by the prospect, Sating's enthusiasm and clear message rings out on every page: You can do this. It's about time writers had a guidebook like this.

Cheyenne B.

Are you a writer? Read this! This is such a fantastic resource for writers who want to get into podcasting! It talks about all of the steps and doesn't only help out fiction producers, but also memoir, poetry, and everything else.
Paul Sating is very personable and will help you feel like you can really jump into this industry. It's helped me get ready for my own audio journey! Come join us :)

Erica S.

School of Podcasting! If you're looking for help in marketing your book(s), Novel Idea to Podcast would be a fantastic edition to your library. Paul Sating does a great job of sharing his 8+ years of experience in podcasting to help you get started in using podcasting as a way to market your work. ...

 I have thoroughly enjoyed reading Novel Idea to Podcast and highly recommend this book to anyone who is even considering starting a podcast of their own.